Tips for Selling on Etsy

Explore Etsy SEO strategies and tips for both experienced and new sellers. Learn how to optimize your shop, refine your approach, and boost sales.

Write your description as if there are no pictures and take pictures as if there’s no description.

Posted on 2024-12-13
155

Adjust your keywords in your title, tags, and description for seasonal trends (e.g., “Christmas gift” or “Mother’s Day present”) to capture holiday shoppers.

Posted on 2025-01-22
117

Short-term results come from intensity. Long-term results come from consistency.

Posted on 2024-12-15
108

Sales take time. Stick with it.

Posted on 2024-12-13
105

Read the Etsy Seller Handbook cover to cover!

Posted on 2024-12-13
94

My first sale took me 3.5 months. Be patient!

Posted on 2024-12-21
88

Sell something you love. It’s hard to convince others to buy a product if you don’t even like it yourself.

Posted on 2024-12-13
75

Don’t sell trademarked items — Etsy will eventually suspend/ban your account and you won't be able to create a new one.

Posted on 2024-12-11
75

Think like a shopper when writing titles, tags, and descriptions.

Posted on 2024-12-27
59

Make sure your listing looks good on each version of Etsy: mobile app, tablet, desktop, etc.

Posted on 2025-01-08
55

Etsy gives higher search rankings to listings that offer domestic shipping for less than $6 in the USA.

Posted on 2024-12-11
42

Make sure to use all 13 tags in your listings. Each tag is a chance to match with a shopper’s search, so filling them all out can boost your visibility.

Posted on 2024-12-11
34

Don’t fall into the trap of only promoting yourself on Instagram, Facebook, etc. People don’t follow accounts that just self-promote.

Posted on 2024-12-15
33

Etsy search considers keywords and phrases within your listing descriptions when ranking your listings. So make sure to naturally sprinkle in some good keywords in your descriptions.

Posted on 2024-12-11
31

Perfect is the enemy of good! Just open your store, list your items, and keep improving as you go.

Posted on 2024-12-13
29

Open a dedicated business bank account. Keeping your business income and expenses separate from your personal finances simplifies tracking and makes tax time much easier.

Posted on 2025-02-11
26

If you have a bestseller then don't change the title or tags. This could affect your sales

Posted on 2024-12-22
25

If you sell an item in multiple variations, link photos to each one.

Posted on 2024-12-18
18

Focus on long-tailed search terms that customers are likely to use (e.g., “handmade silver necklace” instead of just “necklace”)

Posted on 2025-01-22
15

The materials field boosts your ranking in search results. Use as many of the 13 materials that you can!

Posted on 2024-12-11
14

Share pics or videos of your creative process, workspace, or any new materials you’re working with! This kind of behind-the-scenes content tends to do really well on social media and helps your customers feel more connected to you and your shop. People love seeing the magic happen!

Posted on 2024-12-18
13

Periodically refresh your titles and tags to align with upcoming holidays or trending keywords. For example, add phrases like “perfect for Mother’s Day” to attract seasonal shoppers.

Posted on 2025-03-10
12

Establish clear shipping, returns, and refund policies.

Posted on 2024-12-27
12

Make sure your listings are well optimized before trying Etsy ads.

Posted on 2024-12-14
12

Make sure u know Etsy’s fees… don’t underprice yourself – factor that into ur pricing so u don’t end up losing $$

Posted on 2024-12-14
11

write long tail tags, 3 words per tag to have maximum search visibility

Posted on 2025-03-14
8

As a seller on Etsy, offer discounts and Promo's, customers love them

Posted on 2025-02-17
8

My sales grew once I started taking high quality photos and making full use of all 10 available image slots

Posted on 2025-01-05
8

I usually set aside 30% of my earnings for taxes. It might seem like overkill, but it really saves me from the nasty surprise of a huge tax bill. Even if you end up paying less, having that cushion in a separate account keeps things stress free when tax season hits. It's worth the peace of mind!

Posted on 2025-02-11
7

Choose one thing at first. Just ONE product. Every time you make one, look for FIVE ways you can make it better. Now keep going.

Posted on 2025-02-02
7

Whether it’s handmade, eco-friendly, or customizable, be sure to showcase what sets your products apart from the competition.

Posted on 2024-12-27
7

Starting an etsy shop is like nursing a baby. Just as a baby's growth is in the hands of it's parent. Your business is in your hands! Never take it lightly or carelessly, always believe in yourself, and never have pride(always seek for help if needs be), But mostly of all- Never give up and never listen to negative comments. SHALOM!

Posted on 2024-12-14
7

Organize your items into sections to help buyers easily find what they’re looking for and navigate your shop. Avoid making them scroll through dozens of unorganized listings!

Posted on 2024-12-13
7

Etsy prioritizes listings with free or low cost shipping (under $6).

Posted on 2025-03-10
6

Etsy’s search algorithm relies heavily on titles and tags to match your listings with customer searches.

Posted on 2025-01-22
6

Use ALL 13 and ALL the characters available for the tags

Posted on 2025-01-03
6

Being alert to trends and how they translate to shopper demand has helped drive my sales

Posted on 2025-01-02
6

Be patient - sales take time. Also be kind to yourself.

Posted on 2025-01-02
6

Use a unified color palette, fonts, and imagery across your Etsy shop, logo, and product photos. Your shop will look more cohesive and recognizable.

Posted on 2024-12-18
6

Don’t just rely on your title and tags. Fully utilize product attributes (materials, occasion, style) and all available listing fields. These “extra” details help your listing appear in a wider range of search results.

Posted on 2024-12-12
6

User-Generated Etsy Tips & Strategies

On this page, you’ll find real-world advice from some of the most successful Etsy sellers. These community-sourced tips offer insights into what works when it comes to Etsy SEO, product photography, customer engagement, and more. Take note of the ideas shared here and adapt them to your own shop for greater visibility and higher sales.

Why Trust User-Generated Tips?

Not every suggestion here will be a perfect fit for your unique shop, but these tips can serve as a helpful starting point or spark fresh ideas. By testing these on-the-ground strategies, you’ll stay ahead of emerging marketplace trends and continuously refine your approach. Thanks to the collective knowledge of our community, both new and experienced sellers can find ways to improve and grow their businesses.

Share Your Best Etsy Advice

Discovered a trick that boosted traffic or increased sales in your shop? Help fellow sellers by sharing your own tips for selling on Etsy. Whether it’s an Etsy SEO hack, a clever marketing strategy, or a unique branding idea, we’d love to hear about it! Submit your tip here.